UNIFORM EXPERIMENT

Uniform Experiment was developed by SOPHNET.’s Hirofumi Kiyonaga and Fragment Design’s Hiroshi Fujiwara, as an experiment on men’s clothing. Taking the traditional men’s “uniform” and introducing ornate graphics, materials and colours, Uniform Experiment breaks from existing rules in menswear. The brand has spawned several sublines, including ‘U.E.NAVY” and “White Line”.